Senior Marketing Strategist
As Senior Marketing Strategist, Callie leads our team of digital strategists in crafting and executing content-driven, trackable marketing campaigns for our authors. Prior to joining the Advantage|ForbesBooks family, she most recently served as an anchor and reporter for WJHL, News Channel 11 in Johnson City, TN. Callie also previously worked as a communications specialist and video journalist for the City of Murfreesboro, TN, and an event manager at The Hermitage: Home of President Andrew Jackson. Her professional specialties include brand management, journalism, team coordination, public and media relations.
A graduate of Middle Tennessee State University, Callie holds a Bachelor’s degree in Mass Communications. After studying abroad in Spain, she also earned a Bachelor’s degree in Spanish. Originally from Tennessee, Callie embodies a volunteer spirit. She is a former Executive Vice President of the Epsilon Tau Chapter of Alpha Delta Pi and enjoys being active in her community. She currently serves as the Director of Marketing and Communications for the American Marketing Association’s Charleston chapter.
Callie loves experiencing life alongside her husband, Philip, and their baby boy, Graham. She is passionate about exploring new places, dancing, reading inspirational works, attending live performing arts events, sipping vino, hosting game nights, participating in church functions, savoring culinary treats, and helping others.